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One of the best videos on distracted driving dangers
From a study of 1,600 managers and professionals, Leslie Perlow, PhD, the Konosuke Matsushita professor of leadership at the Harvard Business School, found that:
70% said they check their smartphone within an hour of getting up. 56% check their phone within an hour of going to sleep. 48% check over the weekend, including on Friday and Saturday nights. 51% check continuously during vacation. 44% said they would experience "a great deal of anxiety" if they lost their phone and couldn't replace it for a week.
Now, click to follow a link to watch the video and read more statistics and studies about distracted driving and how far-ranging a problem it has become.
Commonly held beliefs about multi-tasking contribute to distracted driving
Driving and talking on the phone simultaneously is not like walking and chewing gum. Walking and chewing gum don't involve much concentration. Driving and holding a conversation, however, do involve those areas of the brain that require a lot of thought. Research shows that the mind can't do two distinct thinking tasks at the same time; instead, it switches back and forth very quickly between the two activities. It may look like someone is doing both at the same time, but the brain doesn't work that way. Those brief interruptions in focus can mean that the driver is on autopilot. And autopilot can't react when something unexpected occurs. Click to learn more about how multi-tasking is a myth, and why driving while distracted is so dangerous.